The recent development of Majorana 1 technology marks a significant advancement in quantum computing, opening new perspectives in various scientific and technological fields. This innovative quantum chip leverages the properties of Majorana fermions, particles hypothesized by physicist Ettore Majorana in 1937, which behave as their own antiparticles. Their unique nature has attracted the attention of the scientific community, as they could revolutionize qubit construction and enhance the stability of quantum systems.

In the realm of quantum computing, this new generation of technologies stands out for its use of topological qubits, which are less susceptible to errors caused by quantum decoherence. Unlike conventional qubits, which require highly controlled environments and are vulnerable to external disturbances, topological qubits ensure greater robustness due to their intrinsic properties. This approach could facilitate the development of large-scale quantum computers, improving the reliability and efficiency of quantum operations. Furthermore, their resistance to errors could accelerate the realization of practical applications in quantum simulation and complex optimization, areas where classical computing has significant limitations.

The applications of these new technological products extend to cybersecurity and quantum cryptography. Their unique characteristics enable the development of highly secure cryptographic protocols, potentially immune to attacks from future quantum computers. Considering the evolution of cybersecurity threats, this represents a significant advancement in protecting sensitive data. The creation of quantum communication networks based on these innovations could contribute to building more secure and reliable information infrastructures, drastically reducing the risk of unauthorized interceptions.

Particle physics could benefit from these advancements, providing tools to experimentally confirm the existence of Majorana fermions. Their identification could revolutionize our understanding of dark matter and the fundamental mechanisms of the universe, helping to address some of the most complex questions in theoretical physics. Additionally, experiments using these technologies could facilitate the discovery of new states of matter and open unexplored avenues in supersymmetry and unified theories research.

In the field of electronics and nanotechnology, these advancements offer opportunities for the development of advanced superconducting circuits. The use of Majorana fermions could lead to the creation of devices with lower energy dissipation and higher efficiency, transforming the design of electronic components and improving the performance of quantum processors and memory. The ability to manipulate quantum states in a more stable and predictable manner could result in a new generation of quantum transistors, accelerating the integration of quantum computing into consumer and industrial devices. The application of these innovations in the energy sector, particularly in controlled nuclear fusion, could foster new strategies for energy production and management, with significant implications for sustainability and emissions reduction.

The medical field could also benefit from the integration of these technologies into quantum imaging devices. Quantum sensors based on this technology could enhance the resolution of diagnostic images, facilitating early disease detection and providing innovative tools for biomedical research. The increased sensitivity of these devices would also allow for the detection of biological signals with unprecedented precision, expanding the potential of personalized medicine. The use of these innovations could further accelerate the development of new biomarkers for neurodegenerative and oncological diseases, providing advanced tools for diagnosis and patient monitoring.

However, the impact of this technology will not be confined to laboratories or research centers; the average citizen will experience its benefits in concrete and transformative ways.

In everyday life, these innovations could make electronic devices more powerful and faster, bringing tangible improvements to smartphones, personal computers, and cloud services. The increased processing capacity will enable more advanced and responsive artificial intelligence applications, enhancing virtual assistants, automatic translators, and real-time data analysis tools.

Digital infrastructures will also benefit: Internet connections could become more secure thanks to quantum encryption protocols, protecting the sensitive data of millions of users. E-commerce and financial services could adopt systems based on these technologies to ensure more secure transactions and resilience against cyberattacks, offering greater protection against digital fraud.

In the healthcare sector, citizens could benefit from faster and more accurate diagnoses, with medical exams providing detailed results in shorter time frames. The ability of artificial intelligence systems to analyze medical data with greater precision could lead to more personalized and effective treatments, improving people's quality of life.

As active participants in the technological ecosystem, we look forward with enthusiasm to the transformative potential of these innovations and their implications in our research and development fields. The integration of quantum computing and artificial intelligence could open new frontiers, enabling us to tackle optimization problems on an unprecedented scale. The synergy between quantum hardware and advanced machine learning systems could give rise to new computational architectures capable of redefining the landscape of technological innovation.

The impact of quantum security on digital infrastructures is another area of particular interest. The prospect of quantum-encrypted communication networks introduces security scenarios never before achieved, protecting data and transactions with virtually unbreakable protocols.

Looking ahead, we believe these advancements represent a pivotal moment in the technological sector. The anticipation for the next phases of development is filled with excitement—we stand before a unique opportunity to redefine the paradigms of computing and beyond. With the continuous evolution of research and the intersection with other emerging technologies, the future of quantum computing could take on an entirely new dimension, radically transforming how we conceive and use technology.

Sources

Nayak, C., Simon, S. H., Stern, A., Freedman, M., & Das Sarma, S. (2008). "Non-Abelian anyons and topological quantum computation." Reviews of Modern Physics, 80(3), 1083.

Kitaev, A. Y. (2003). "Fault-tolerant quantum computation by anyons." Annals of Physics, 303(1), 2-30.

Sarma, S. D., Freedman, M., & Nayak, C. (2015). "Majorana zero modes and topological quantum computation." npj Quantum Information, 1(1), 15001.

Alicea, J. (2012). "New directions in the pursuit of Majorana fermions in solid-state systems." Reports on Progress in Physics, 75(7), 076501.

Photo: Microsoft

In today’s business landscape, digital transformation is no longer a strategic choice but a fundamental necessity to compete, grow, and survive. With the evolution of digital technologies and changing customer expectations, every company must rethink its processes, business models, and strategies. Why is digital transformation so crucial?

Meeting new customer expectations

Modern customers demand seamless, personalized, and immediate experiences. Companies leveraging digital tools to meet these expectations gain a competitive edge.

Technologies such as data analytics enable businesses to better understand customer behavior, while artificial intelligence (AI) personalizes interactions, making them more engaging and effective.
Take Amazon as an example: it goes beyond selling products by using advanced algorithms to provide personalized recommendations and ensure fast deliveries. Such services are only possible due to a robust digital infrastructure.

Similarly, traditional banks have been overtaken by fintech services like Revolut or N26, which offer fully digital, user-centric banking experiences.

One compelling example is an Italian retail group supported by Frontiere. Faced with shifting consumer habits, the chain integrated an e-commerce platform with its physical stores and implemented an advanced CRM system. Customers received tailored promotions and recommendations, driving a 50% increase in online traffic and a 20% improvement in customer retention. The integration of digital tools turned physical stores into strategic assets, illustrating how digitalization enhances customer experiences.

Optimizing operational efficiency lessons

Digitalization allows companies to automate repetitive processes, improve efficiency, and reduce waste. Every sector, from logistics to manufacturing, can benefit from streamlined and interconnected systems.

Platforms for cloud-based collaboration make workflows more agile, enabling teams to access real-time information and make better-informed decisions. Logistics companies like DHL use IoT tracking systems to monitor packages and optimize delivery routes. In manufacturing, automation reduces costs while enhancing precision, as seen in Tesla's highly automated factories for electric vehicles.

Frontiere worked with a 50-year-old Italian manufacturing company facing operational inefficiencies. They implemented management software to automate processes, predictive analytics tools for real-time performance monitoring, and a direct-to-customer online platform. These interventions reduced production times by 30% and waste by 20%, enabling the company to reclaim its competitive edge in the global automotive market.

Innovating to stay relevant

Companies that fail to embrace innovation risk losing ground to competitors. Digital transformation not only enhances existing processes but also enables the creation of entirely new business models, products, and services.

Technologies like the Internet of Things (IoT) and blockchain are revolutionizing industries such as manufacturing, logistics, and finance. Spotify, for example, shifted from selling physical albums to a subscription-based streaming model, and Airbnb transformed hospitality by connecting hosts and travelers through a digital platform.

The Italian retail group previously mentioned created an omnichannel experience to meet shifting consumer behavior, turning a challenge into an opportunity for growth. Their story highlights the necessity of innovation in staying ahead of the curve.

Preparing for crises and disruptions

If the recent pandemic has taught us anything, it’s that resilience is essential. Companies that had already invested in digital solutions—like Zoom—were able to adapt quickly, continuing operations remotely or adjusting their business models to meet new market demands.

In more traditional sectors, McDonald’s serves as an excellent example. It swiftly adapted its services by implementing online ordering systems and home delivery via apps during lockdowns. These choices enabled the company to maintain revenue flow despite the closure of physical restaurants.

Digital transformation provides the tools to navigate uncertainty and respond rapidly to changes, building stronger and more flexible organizations.

The retail group supported by Frontiere implemented an online order and in-store pickup system, ensuring operational continuity during the lockdown. This approach not only preserved revenue but also strengthened customer relationships, demonstrating how critical digitalization is in overcoming crises.

Data-driven decision making

In an increasingly complex world, intuition alone is no longer sufficient. Business decisions must be based on data. Advanced analytics tools help extract valuable insights, identify trends, and predict future scenarios.

Netflix, for example, uses user data to personalize content recommendations and even develop new original productions. The series "House of Cards" was born from data analysis that identified a strong demand for political thrillers among its viewers.

Similarly, fashion retailer Zara uses real-time sales data to quickly adapt collections to consumer preferences, minimizing excess inventory and maximizing sales.

In the Italian manufacturing company supported by Frontiere, predictive analytics improved planning, reduced waste, and enhanced operational efficiency.

A data-driven company not only mitigates risks but also seizes opportunities more effectively and promptly.

Company culture as a driver of change

Digital transformation isn’t just about technology—it’s about people. A company culture that fosters experimentation, continuous learning, and collaboration is essential for success.

Microsoft reinvented its corporate culture under Satya Nadella’s leadership, shifting from internal competition to collaboration and innovation.

Lego also embraced a culture of experimentation and customer feedback, revitalizing its brand with new product lines and digital platforms like Lego Ideas, where fans can propose new sets and collaborate with the company.

Frontiere demonstrated the importance of placing people at the center during its intervention in the manufacturing company. Employee workshops turned initial fear of automation into enthusiasm, proving that transformation is an opportunity, not a threat.

Adopting digital transformation requires a mindset shift at all organizational levels, from leadership to operational teams. Investing in training and talent development is critical to ensure that employees are ready to harness digital opportunities.

Conclusion: a pathway to the future

Digital transformation is the bridge to the future. It’s not just about competing more effectively but about surviving in an ever-changing world. Investing in digital today means building an organization capable of facing tomorrow’s challenges with agility, creativity, and resilience.

Companies that embrace this transformation don’t just adapt; they thrive, becoming leaders in their industries. It’s never too late to embark on the digital journey, but every day of delay increases the gap between leaders and laggards in the market.

Embracing digital transformation doesn’t simply mean adopting new technologies; it requires a profound rethinking of how organizations operate. This process encompasses people, culture, and strategies, integrating them into a coherent and unified vision.

Digital transformation is not just a technical exercise but a journey that demands flexibility and adaptability. Every technological choice must align with business objectives, keeping values like sustainability and ethics at the forefront. This approach not only enables companies to tackle today’s challenges but also prepares them to thrive in the future.

Frontiere: a human and transparent approach

Our goal is not merely to deliver technological solutions but to help companies find a balance between innovation and sustainability. We enjoy working side by side with businesses, understanding their needs, and guiding them through a journey that has a tangible impact on their operations.

Transparency is a cornerstone of our work. Every step, decision, and development is shared: we want our partners to maintain full autonomy and control over the solutions we create together. This approach stems from the belief that real change is built on trust, not dependencies or constraints.

People are always at the center. For us, innovation means creating solutions that are not only functional but also accessible and respectful of the users’ needs. It’s a process that balances efficiency and empathy, technology and identity. Our goal is not just to improve but to do so without losing sight of the human context every innovation must serve.

Looking ahead: a conscious digital future

Technology is a powerful tool, but it is not an end in itself. We view digital as an opportunity to overcome limits and boundaries, opening new pathways for both businesses and society. Every project is designed to be useful, sustainable, and ethical because we believe progress only makes sense if it improves people’s lives.

It’s not just about innovating but doing so responsibly. We want our solutions to have a positive impact—not just for those who adopt them but for the entire ecosystem in which they operate. This is our vision of a digital future: a space that offers real possibilities without losing sight of fundamental values.

An inspiring experience

One collaboration that left a significant impression on us occurred a few years ago, just before the COVID period, with a small manufacturing company grappling with the challenges of digitalization. The initial goal was to optimize production processes with new technologies, but early discussions revealed a more complex reality: employees were afraid of losing their roles to automation.

We realized that introducing innovative tools wasn’t enough. Building a path of trust and education was essential. Together with the company, we organized workshops to explain the value of the new solutions and demonstrate how they could enhance everyone’s work, not replace it. Gradually, enthusiasm replaced fear, and it was extraordinary to witness.

Today, that company not only successfully utilizes new technologies but also has a more motivated and engaged team of employees. This experience reminds us daily how vital it is to put people at the center because true change starts there.

Conclusion

Digital transformation is never an easy path, but it can be an opportunity to create something meaningful. At Frontiere, we strive to be an ally in this journey—not just a provider but a partner, sharing ideas, challenges, and achievements.

The future isn’t built alone, but together. We’re here to make it happen.

Digital Transformation is one of the most discussed topics of our time, a phenomenon that has evolved conceptually over decades. From the initial attempts at digitization in the 1960s to the Web 2.0 era and the current widespread adoption of advanced technologies such as artificial intelligence (AI) and blockchain, the pillars that drive this transformation have adapted and expanded to meet the changing needs of organizations.

This article explores, on one hand, the history of digital transformation pillars, analyzing their evolution and the theories shaping their development. On the other hand, it delves into the essential pillars driving today’s successful transformations.

A historical overview of Digital Transformation Pillars

1960s–70s: digitalizing basic operations

In the 1960s and 1970s, digital transformation was synonymous with automation and the computerization of core business processes. Companies replaced manual ledgers with computer systems, often relying on large mainframes.

A landmark example is the IBM System/360, launched in 1964, which allowed businesses to standardize digital processes at scale. The key pillars during this era were:

• Operational automation: Early technologies focused on reducing manual errors and boosting efficiency.
• Efficiency: Processing large amounts of data rapidly became a competitive edge.

Frederick P. Brooks Jr., in The Mythical Man-Month (1975), highlighted the complexities of managing large-scale technology projects, laying the groundwork for more deliberate approaches to digital transformations.

1990s: Internet and digital models

The advent of the internet in the 1990s sparked a new wave of innovation, extending digitization beyond internal processes to customer and partner interactions. The era’s key pillars included:

• Customer experience: Businesses began using the web to offer personalized services and enhance customer relationships. Amazon, founded in 1994, exemplified how digital tools could redefine shopping experiences.
• Technological integration: Systems like ERP (Enterprise Resource Planning) unified data and processes across organizations.

Clayton Christensen’s concept of “disruption” in The Innovator’s Dilemma (1997) emphasized the necessity of embracing innovative technologies to stay competitive.

2000s: mobility and cloud computing

The rise of smartphones and cloud technologies enriched digital transformation pillars:

• Agility: Cloud technologies enabled businesses to scale operations quickly and adapt to market needs.
• Mobile-first approach: Providing mobile access to digital services became essential to remain competitive.

Nicholas Carr’s Does IT Matter? (2003) raised the issue of how IT could lose its strategic value if not implemented distinctively, underscoring the importance of tailored solutions.

2010 to present: data and Artificial Intelligence

In recent years, the focus has shifted to leveraging data strategically and adopting emerging technologies:

• Data-driven decision making: Successful companies use data to make informed decisions. For instance, Netflix employs algorithms to predict user preferences and develop targeted content.
• Emerging technologies: Blockchain, IoT, and AI have become integral to modern strategies.

McKinsey highlights that only 30% of digital transformations achieve tangible results, emphasizing the need for a clear vision and well-defined pillars.

Today’s Pillars of Digital Transformation

1. Leadership and strategy

Digital transformation demands strong leadership and a well-defined strategy. Leaders must identify digital opportunities and translate them into actionable business objectives.

An interesting example is Starbucks, which, under the leadership of Kevin Johnson, introduced a digitalization strategy integrating mobile apps, digital payments, and data-driven personalization, enhancing customer experience and increasing loyalty.

2. Talent and organizational culture

People are at the heart of digital transformation. A culture that fosters continuous learning, collaboration, and openness to change is crucial.

According to a Deloitte study, companies that invest in employee training are 37% more likely to successfully complete their digital transformation.
Take the case of Adobe, which shifted its business model from traditional software licenses to a cloud-based subscription system. This transition was accompanied by significant investment in employee training and the development of a customer-oriented culture.

3. Data and Artificial Intelligence

Data underpins modern strategic decisions. Companies leveraging advanced analytics and AI can anticipate market trends and respond to customer needs more effectively.

A significant example is Heineken, which leverages data analysis to optimize advertising campaigns and logistics, improving product distribution based on local demand.

4. Agility and innovation

The ability to adapt quickly is vital in today’s business environment. Agile methodologies and design thinking empower companies to experiment with new ideas and bring solutions to market rapidly.

For example, Tesla adopts an agile approach to introduce innovations in its vehicles at record speed, often outperforming traditional competitors.

5. Sustainability and social impact

Today, sustainability is an essential pillar of digital transformation. Companies cannot overlook the environmental and social impact of their operations.

Patagonia is a shining example: it uses digital technologies to optimize its supply chain and reduce waste, demonstrating how innovation and sustainability can go hand in hand. Another noteworthy example is IKEA, which has invested in technologies to optimize energy management in its stores and improve material traceability, ensuring a more sustainable lifecycle for its products.

Conclusion

Digital transformation is an ongoing journey, driven by pillars that have evolved to address the challenges of each era. From the operational automation of the 1960s to today’s data-driven ecosystems, the pillars reflect a shift toward holistic approaches that prioritize people, processes, and societal impact.

In the modern era, the pillars of digital transformation go beyond technology to encompass leadership, culture, innovation, and sustainability. Organizations mastering these elements will not only adapt to change but thrive in an ever-evolving world.

In today's rapidly evolving business environment, addressing the challenges of digital transformation requires a clear strategy and a structured method. Frontiere has developed a three-phase approach — Assessment, Strategic Planning, and Execution — which not only manages the complexities of change effectively but also aligns with global best practices in consulting and business transformation. This approach is not just a statement of intent but a process validated by academic studies and market insights that confirm its effectiveness.

1. Assessment: the foundation of accurate preliminary analysis

Every transformation journey begins with a thorough analysis of the organization. The goal is to map workflows, analyze existing systems, and identify opportunities for improvement. This phase, often underestimated, forms the bedrock of success for any strategic intervention.

According to McKinsey’s report "The Key to Digital Transformation Success", a detailed initial analysis allows companies to establish a clear starting point, highlighting gaps to address and areas of excellence to leverage. Similarly, Gartner’s "Digital Transformation Playbook" emphasizes that companies conducting rigorous assessments are 35% more likely to achieve tangible results compared to those that overlook this phase.

Our approach is rooted in this principle: analyzing, understanding, and mapping internal dynamics to avoid generic interventions and instead deliver solutions tailored to the client’s specific needs.

2. Strategic planning: crafting a tailored roadmap

Following the assessment, we focus on defining a strategic roadmap centered on concrete objectives and customized solutions. This process goes beyond merely proposing technologies; it integrates operational processes and business goals into a feasible and sustainable plan.

Academic contributions in this area are extensive. Harvard Business Review, in its article "Why Strategy Execution Unravels—and What to Do About It", asserts that clear priorities and a well-structured plan are critical to overcoming operational challenges and ensuring success. Furthermore, MIT Sloan Management Review's report "The Nine Elements of Digital Transformation" highlights that a strategic roadmap helps optimize resources and mitigate risks effectively.

Our team translates these best practices into tangible results. For instance, in a recent engagement with an Italian manufacturing company, implementing a strategic plan led to a 30% reduction in production times and improved operational efficiency through automation and predictive analytics solutions.

3. Execution: from idea to concrete impact

The execution phase is the critical moment where planned strategies are put into practice. Our organization stands out for its pragmatic approach, which doesn’t stop at theoretical solutions but aims to achieve measurable outcomes, ensuring that every recommendation is applied effectively and sustainably.

PwC, in its study "Success Factors in Digital Transformation Projects", states that implementation is the most crucial stage of digital transformation. The ability to execute a strategy effectively defines the boundary between success and failure. Similarly, Accenture’s research "Getting Unstuck: Breaking Through the Barriers to Transformation Success" highlights that a focus on measurable impact distinguishes successful transformation projects.

A practical example of our execution efficiency is its work with a retail chain in Italy, which experienced a 50% increase in e-commerce traffic and saw 35% of online orders placed for in-store pickup, thanks to a seamless integration between physical and digital channels.

Validated by global best practices

Frontiere’s structured three-phase approach aligns closely with methodologies adopted by global leaders like Amazon Web Services (AWS) and Deloitte, who use similar models to guide business transformation. AWS, for example, follows a framework structured around Assess, Mobilize, Execute, which mirrors our process, while Deloitte employs a model based on analysis, strategic planning, and implementation.

These parallels demonstrate that Frontiere’s approach is not only innovative but also consistent with globally accepted best practices, reinforcing the validity of its solutions and the value it delivers to clients.

What sets us apart from these giants, however, is its agile structure, enabling it to respond to clients’ needs more effectively, flexibly, and efficiently. This agility reduces response times, further customizes solutions, and ensures constant engagement with businesses, delivering results that truly address their unique requirements.

Conclusion: creating value through a proven methodology

The strategic approach we’ve been discussing is not just an operational method but a structured, results-oriented pathway designed to address the challenges of digital transformation with precision and vision. The combination of accurate assessment, tailored strategic planning, and effective execution ensures that businesses can not only adapt to change but thrive in an ever-evolving landscape.

With the support of academic and market evidence, it is clear that this method is not merely an option but a necessity for those looking to build success on solid, sustainable foundations. Frontiere, with its targeted and proven approach, stands as a trusted partner to guide organizations into the future.

Introduction

In recent years, the promotion of Diversity, Equity and Inclusion (DE&I) has become an imperative in the workplace. Paying attention to people and valuing diversity have become central to many companies, including ours. In this context, we have developed an innovative training program on DE&I using the virtual environment. Let's discover our proposal together, focusing on virtual training methods and the value of diversity in the corporate environment. But first let's brush up on the basics: what we mean by Diversity, Equity and Inclusion.

Diversity, Equity and Inclusion are key concepts that relate to accepting and valuing differences among people in an environment, whether it is the workplace, the community or society as a whole.

Diversity refers to all differences that characterize people, such as race, ethnicity, gender, sexual orientation, age, religion, physical ability, social class, education, and more. These differences can be visible or invisible and make each individual unique. Diversity is an asset because it offers a variety of perspectives, experiences and knowledge.

Equity: The term "Equity" refers to fair treatment for all people, so that current norms, practices, and policies ensure that identity is not predictive of opportunities or outcomes in the workplace. Equity differs from equality in subtle but important ways. While equality assumes that all people should be treated equally, equity takes into account a person's unique circumstances, tailoring treatment accordingly so that the end result is equal.

Inclusion is the process of ensuring that all people, regardless of their differences, are fully involved, respected and valued in a given environment. Inclusion promotes a sense of belonging and acceptance so that no one feels marginalized or discriminated against. The goal is to create an environment where everyone can contribute fully and benefit from their participation.

Diversity, equity, and inclusion (DE&I) training for a company is designed precisely to make employees aware of diversity, equity, and inclusion issues, with the goal of fostering a work environment that welcomes and values differences among employees, creating a more equitable, respectful, and productive organization. Inclusion in business seeks to combat discrimination, bias, social exclusion, inequality of opportunity, and other challenges that may arise because of differences among employees.

Now that we have clarity on the three key concepts, let's see together how to bring them into the company through our training program.

Diversity, Equity & Inclusion Training

Diversity, Equity and Inclusion (DE&I) aims to create a welcoming and respectful work environment. Traditional training on DE&I involves instructors, presentations, and group discussions. However, challenges arise with the need to engage diverse audiences on a global scale.

Virtual training: global accessibility and time flexibility

Virtual training emerges as an ideal solution, eliminating geographical barriers and enabling employees to participate regardless of their location. Hourly flexibility accommodates variable work schedules, ensuring broad participation and increased adherence to training sessions.

Virtual embodiment: experiencing DE&I firsthand

We introduce virtual embodiment, a practice that uses avatars in virtual environments. This approach provides an immersive experience, enhancing empathy and reducing implicit bias. Users can literally "step into the shoes" of different people, having experiences that challenge biases and stereotypes. Such an approach not only actively involves participants but also transports them into a realistic context, facilitating understanding of different perspectives.

Implicit Association Test and Toronto Empathy Questionnaire: measuring impact

We always measure impact to assess the effectiveness of our program, using the Implicit Association Test (IAT) to examine participants' implicit associations. This instrument reveals automatic and unconscious <aa41>reactions, which are crucial for understanding biases and stereotypes. In addition, the Toronto Empathy Questionnaire (TEQ) measures empathy, providing data on participants' empathic abilities. Through these instruments, we can quantify and assess the change in participants' perceptions and skills.

Linking it All: the Metaverse and Immersive Training.

We take virtual training to the next level with the use of the metaverse. Here, participants interact in a virtual environment, dealing with D&I-related situations. This approach offers a more immersive and engaging experience, although it requires technological investment. However, this investment results in deeper and longer-lasting learning as participants are immersed in scenarios that require understanding and practical application of skills related to diversity and inclusion.

Conclusions

Virtual Diversity, Equity & Inclusion training is an innovative step toward creating inclusive workplaces. The use of virtual embodiment, psychological testing and exploration of the metaverse contribute to effective and engaging learning. Investing in DE&I not only is morally right but also results in a tangible business benefit. Data collected through tools such as the IAT and TEQ highlight the progress made and provide insights to further improve our approach.

Final note:

This case study demonstrates how virtual training can be a powerful engine for promoting DE&I in the enterprise. Adaptable to specific needs, it offers an innovative and engaging approach that brings long-term benefits. Our experience shows that investing in diversity and inclusion not only improves corporate culture but also contributes to a more productive and collaborative work environment.

Sources:

1. "Diversity and Inclusion: The Reality Gap" in Deloitte Insights: An in-depth report that explores the current state of diversity and inclusion in companies, emphasizing the importance of effective strategies.
2. "Virtual Reality as a Training Tool for Enhancing D&I" published in Harvard Business Review: This article discusses the use of virtual reality as a tool for enhancing diversity and inclusion training, drawing on case studies and research.
3. "The Impact of Implicit Association on Workplace Diversity" in Journal of Personality and Social Psychology: A scientific study examining how implicit association tests can reveal and influence diversity dynamics in the workplace.
4. "Empathy in the Workplace: A Tool for Effective Leadership" in Center for Creative Leadership: A white paper that explores how measuring empathy, such as through the Toronto Empathy Questionnaire, can play a crucial role in leadership and diversity management.
5. "Exploring the Metaverse: A New Frontier for D&I Training" on Forbes: An article discussing the potential of the metaverse as an innovative environment for diversity and inclusion training, highlighting use cases and potential benefits.

A project highlighting the sea's new sharing mobility concept that, thanks to a dedicated App, allows people to quickly rent their own dinghy, driving it safely and freely.

When we think of Sharing Mobility we naturally think of a car, a scooter, a bike, a van or a scooter. Wouldn't it be nice to enjoy a smart and fast solution for renting a dinghy as well? 

There is a way to enjoy sharing mobility even on vacation and it is called E-Sea-Sharing! A sea of freedom all Made in Italy - write Giuseppe Labate and Claudio Fiumara, CEO and COO respectively of the parent company of the world's first boat sharing service, designed and developed to meet the needs and desires of all those travelers who want to experience the sea. 

Thanks to a dedicated App, E-sea sharing allows people to quickly rent their dinghy: just search for the nearest port and start the rental at any time. The service is currently available on the Emerald Coast and will soon land in the Cinque Terre, the Aeolian Islands and the Amalfi Coast.

It is, therefore, a project that highlights the new concept of sharing mobility of the sea. 

The innovative platform is tailor-made and reflects the specifications necessary for the delivery of the service by E-Sea Sharing itself. The App is currently available on the Apple Store and Google Play Store.

We met with the star-up's COO Claudio Fiumara and, of course aboard an inflatable boat from the E-SEA-Sharing fleet, asked him how the idea came about and what the actual benefits are for travelers.

How did the E-Sea Sharing project come about?

The innovative start-up was born in 2020 from the vision of two young entrepreneurs with a passion for the sea and technology who decided to bring these two worlds together to give boating a new look and bring it closer to the most advanced land-based mobility systems.

Giuseppe has always cultivated his passion for the sea by working with charter companies and running a tourist marina. Claudio, on the other hand, an environmental and territorial engineer and Ph.D., is a founding partner of a university spin-off and is constantly researching innovative projects. The two, following the forced stop caused by the lockdown, thus decided to form E-Sea Sharing with the aim of revolutionizing and industrializing the process of nautical leasing by launching boat sharing on the market.

What are the benefits for users of the service?

The benefits offered to the customer are many and respond to the need for easy, fast, affordable sea travel, overcoming the limitations inherent in the currently existing options.

First, the service allows anyone to have access to an opportunity that until now has been reserved for the few, due to the high cost and objective difficulties involved in owning a boat. 

The vessels, being equipped with 40-hp engines, can be used even by those who do not have a boat license. Vessels are always available, geolocated and identified by means of a mobile application, which makes it particularly easy to use the service. This allows the customer to be totally free to sail, at any time, to any route, and to release the vessel even in a different port than the one of departure.

Compared to traditional rental, E-Sea Sharing offers payment, contactless and cachless, even by the minute, so that the customer can decide to pay only for actual use.

All of this is done autonomously, without having to contact a boat owner, making boating a 360-degree experience and offering even the less experienced a chance to experience the unmooring and mooring of a vessel.

The service is monitored remotely through technological devices that aim to increase safety at sea, both for the customer and for other boaters.

E-Sea Sharing is a highly innovative and unique project in italy: helping the startup build the sharing platform, starting from our full suite of shared mobility solutions, was an exciting challenge.

Go E-Sea Sharing!

How to revolutionize the insurance industry with models and solutions to assess risk, build customer loyalty, and detect fraud? We asked our Chief Mobility Technology Officer.

The technological evolution represented by the combination of Internet of Things (IoT), Artificial Intelligence (AI), and Automation has proven to be a winning bet in several industries. In the insurance field, particularly in Insurance Telematics, these emerging technologies offer unprecedented opportunities to improve efficiency, reduce costs and provide better service to customers. 

We recently interviewed our own Marco D'Ambrosio on the topic, who provided us with a broad and comprehensive overview of why to take a specific approach and the resulting benefits for companies that choose to integrate these three technologies.

Marco, how would you define with one adjective the integrated use of Internet of Things (IoT), Artificial Intelligence (AI) and Automation in Insurance Telematics?

"Disruptive" is the adjective I use most often to qualify the approach that Insurance Telematics offers to risk management in the insurance industry, bringing benefits to both companies and customers. The integration of IoT, Artificial Intelligence and automation creates new opportunities for improving efficiency, reducing costs and offering personalized service. Insurance companies that adopt these innovative solutions will be able to remain competitive and provide added value to their customers in an ever-changing market.

Point us to four significant use cases that help us understand the benefits of the integrated approach of IoT, AI and Automation in Insurance Telematics?

1. I would definitely start with Risk Assessment and Rates. Through the use of drivers' driving data collected through telematics devices, it is possible to quantify customers' risk in real time. This data allows insurance companies to set rates appropriate to each customer's driving profile. With detailed risk analysis, prudent drivers can be rewarded with lower rates, thus incentivizing responsible and safe driving behavior. In addition, this innovation can support coaching actions, helping drivers adopt responsible behavior with a significant impact on traffic accident prevention, thus contributing to greater road safety and positive social impact.

2. There is also an objective advantage in Demand Management. Process automation based on customer data enables more efficient insurance claims management. With the integration of AI and automation, it is possible to automate the prioritization of claims based on importance and automatically approve those that are simple and well documented. This not only speeds up the claims handling process, but also improves customer satisfaction by reducing waiting time and simplifying the claims process. However, I always emphasize that automation does not completely replace human involvement, but complements it. Claims evaluation and approval can be supported by AI systems, but human oversight is always needed to ensure accurate analysis and make appropriate decisions.

3. A third winning use case? Certainly that, in the long run, of customer retention: the use of customer behavioral data makes it possible to identify the likelihood that a customer will switch to competitors. The information gathered can be used to reach at-risk customers and provide them with personalized offers. Through targeted marketing strategies and appropriate incentives, insurance companies can actively work to retain acquired customers, thereby improving retention and reducing churn rates. However, never forget that an ethical and responsible approach to the use of customer data is always a priority: it is mandatory to respect customer privacy and ensure the security of personal information.

4. Then there is a fourth use case I would like to mention: the use of integrated Insurance Telematics for fraud detection. The fight against fraud is a common challenge in both the banking and insurance sectors. The use of AI-based predictive models enables insurance companies to estimate the probability that a claim is fraudulent. These claims can be targeted for further investigation, thereby reducing losses caused by fraudulent behavior. Automation of fraud detection processes helps prevent and counter fraud attempts, ensuring greater reliability and integrity in the insurance industry. As with the previous point, fraud detection must be balanced with the protection of customer privacy. Insurance companies must ensure compliance with data privacy regulations and ensure that they use customer information only for legitimate and legal purposes, such as fraud prevention.

Thank you Marco! A truly comprehensive review that shines a spotlight on several aspects of Smart Mobility that are absolutely effective for companies wishing to access integrated and innovative technology solutions. One last suggestion for those who will read this interview?

My dispassionate suggestion, for anyone who feels like embarking on a path of business innovation, is to contact us. At Frontiere, we are constantly working to facilitate access to innovations in all market sectors and, therefore, to innovative business models. It is the principle that has always guided our research and development and that makes our approach to smart mobility and risk management in the insurance industry disruptive.